Let’s say you are applying for truck driving jobs. Do you need to include a cover letter with your application? Yes, absolutely- read on to find out why!
Your cover is how you add a personal touch to your job application or resume. An effective cover letter explains what you want to do to a potential employer, and what makes you competent to do it. You should quickly introduce yourself, mention the position you’d like to be considered for and why you are interested in it, and what makes you qualified.
You may have asked yourself (I know I have) “Does a cover letter even matter? Will anyone ever even see it?” I have discussed this topic with numerous Human Resource professionals and my feeling is that it definitely matters- if it comes down to it, when there are two equally qualified applicants with similar experience and one has a cover letter and one does not, the “winner” will be the applicant that includes a cover letter in their application. A cover letter is your way of setting yourself apart, so, how do you make it do that?
The key in a good cover letter is to succinctly state your qualifications without appearing cocky or overconfident. A good strategy is to review the ad for the job posting and simply list some of the employers’ desired characteristics, then note any experiences, qualifications, certifications- any information, really, that shows how you will meet the needs stated in the ad you are responding to. Then, close with a simple “thank you” to the recruiter for looking over your application, and provide your contact information. Make sure your full name and contact information appear on the cover letter in case it becomes separated from your resume. DO NOT include salary history on your cover letter, if they are asking for it that should be a separate document.
It may help to think of things this way- your resume is your “marketing material” and your cover letter is your “pitch”. You’d most likely not buy a product if all you got was information about it without a reason for you to buy it. Employers feel the same way about potential candidates.
It’s important that you put your best foot forward when applying for a job. Employers are accustomed to receiving a barrage of resumes for every open position; they may not have time to sift through every single resume and figure out if candidates are worth their attention. Show off your potential in your cover letter and chances are you’ll find your ideal job in no time!